How does Samsung use data to improve customers' omnichannel shopping experiences?How does Ipsos MORI develop cross-cultural market research insights to inform innovation at Unilever?How do Swedish retail giants collaborate rather than compete in the…
The Globalization of World Politics, the bestselling introduction to international relations, offers the most comprehensive coverage of the key theories and global issues in world politics. The eighth edition engages with contemporary global challen…
Chemistry(3) establishes the fundamental principles of all three strands of chemistry; organic, inorganic and physical. By building on what students have learned at school, using carefully-worded explanations, annotated diagrams and worked examples,…
International Law provides a fresh, student-focused approach and European perspective on the central issues in public international law. Providing ideal coverage for short foundational courses, this engaging textbook introduces all the essential top…
There are many stories we can tell about the past, and we are not, perhaps, as free as we might imagine in our choice of which stories to tell, or where those stories end. John Arnold's Very Short Introduction is a stimulating essay about how we stu…
Why are some countries rich and others poor? In 1500, the income differences were small, but they have grown dramatically since Columbus reached America. Since then, the interplay between geography, globalization, technological change, and economic…
The gold standard textbook in business research - trusted, comprehensive, supportive.
In this book, Mats Alvesson aims to demystify some popular and upbeat claims about a range of phenomena, including the knowledge society, consumption, branding, higher education, organizational change, professionalization, and leadership. He contend…
Now in its 4th edition, How Languages are Learned is highly valued for the way it relates language acquisition theory to classroom teaching and learning and draws practical implications from the research for the language classroom. How Languages are…
Why should some have the right to political power? What would happen without government?How much power should the state have?This is the ideal introduction to political philosophy, combining clarity and a conversational style with a thought provokin…
With in-depth coverage of a wide range of issues, from terrorism, inter-state conflict, and nuclear deterrence to environmental security, health, and organized crime, Contemporary Security Studies is the definitive introduction to security studies.…
Each title in the series is intended to serve both as a basis for training courses and seminars, and as a reference text.
What is knowledge? How does it differ from mere belief? Do you need to be able to justify a claim in order to count as knowing it? How can we know that the outer world is real and not a dream?Questions like these are ancient ones, and the branch of…
The Directions series has been written with students in mind. The ideal guide as they approach the subject for the first time, this book will help them: - Gain a complete understanding of the topic: just the right amount of detail conveyed clearly-…
Practices of Looking, Third Edition, bridges visual, communication, media, and cultural studies to investigate how images and the activity of looking carry meaning within and between different arenas in everyday life. The third edition has been upda…
Biggs' Discrete Mathematics has been a best-selling textbook since the first and revised editions were published in 1986 and 1990, respectively. This second edition has been developed in response to undergraduate course changes and changes in studen…
The new edition of this text includes additional chapters on statements and proof, logical framework, and natural numbers and the integers. The updated chapters offer over 1000 tailored exercises, and an accompanying website contains hints and solut…
The Moral Philosophers adopts a historical approach to moral philosophy, taking in chronological sequence some of the major ethical philosophers of the past. Richard Norman introduces the thought of each figure as a coherent and comprehensive ethica…
Edited by Catherine Barnard and Steve Peers, European Union Law draws together a range of perspectives from experienced academics, teachers and practitioners to provide a comprehensive introduction. Each chapter has been written and updated by an ex…
This best-selling introduction to research methods provides students and researchers with unrivalled coverage of both quantitative and qualitative methods, making it invaluable for anyone embarking on social research. Bridging the gap between theory…
Hermeneutics is the branch of knowledge that deals with interpretation, a behaviour that is intrinsic to our daily lives. As humans, we decipher the meaning of newspaper articles, books, legal matters, religious texts, political speeches, emails, an…
We find risks everywhere-from genetically modified crops, medical malpractice, and stem-cell therapy to intimacy, online predators, identity theft, inflation, and robbery. They arise from our own acts and they are imposed on us. In this Very Short I…
Published by Sinauer Associates, an imprint of Oxford University Press. The Mind's Machine, introduced in 2012, was written to impart the core concepts of behavioral neuroscience to students in a diverse range of disciplines, including not only psyc…
Populism is a central concept in the current media debates about politics and elections. However, like most political buzzwords, the term often floats from one meaning to another, and both social scientists and journalists use it to denote diverse p…
Human beings live together in societies which, by their very nature, give rise to institutions governing the behaviour and freedom of individuals. This raises important questions about how these institutions ought to function, and the extent to whic…
This is an introduction to pragmatics, the study of how people make sense of each other linguistically. The author explains, and illustrates, basic concepts such as the co-operative principle, deixis, and speech acts, providing a clear, concise foun…
Exploring the world of portraiture from a number of vantage points and asking key questions about its nature this book considers issues of identity, modernity and gender within a cultural and historical context. West uncovers much detail about a gen…
A fully-revised edition of a popular Resource Book, with many new ideas and stories. Stories are an ideal way of motivating children, improving listening skills, and teaching vocabulary and structures. Stories develop awareness of the sound and feel…
Microeconomics - individuals' choices of where to live and work, how much to save, what to buy, and firms' decisions about location, hiring, firing, and investment - involves issues that concern us on a daily basis. But when people think about econo…
Politics in the European Union is an accessible and comprehensive introduction to the EU. Unique in its in-depth coverage of the history of the EU, the book explores a wide range of topics including institutions and policies, making it a complete gu…
The only introduction to politics in the developing world to combine theoretical approaches, society-state relations, and policies with a series of illustrative country-based case studies.
A finalist for the 2008 National Book Critics Circle Award for Nonfiction, this prize-winning and critically acclaimed history uses foreign relations as the lens through which to tell the story of America's dramatic rise from thirteen disparate colo…
The Oxford History of the United States is the most respected multi-volume history of our nation in print. The series includes three Pulitzer Prize-winners, a New York Times bestseller, and winners of prestigious Bancroft and Parkman Prizes. From Co…
One of the great fears many of us face is that despite all our effort and striving, we will discover at the end that we have wasted our life. In A Guide to the Good Life, William B. Irvine plumbs the wisdom of Stoic philosophy, one of the most popul…
At the end of the twentieth century, many believed the story of European political development had come to an end. Modern democracy began in Europe, but for hundreds of years it competed with various forms of dictatorship. Now, though, the entire co…
A magisterial look at the development of various political regimes in Europe from the ancien regime up through the present dayAt the end of the twentieth century, many believed the story of European political development had come to an end. Modern d…
Illustrating the scope of this fascinating and wide-reaching subject to the student, this clear and concise text gives a broad introduction to international human rights law. Coverage includes regional systems of protection, the role of the UN, and…
International relations affects everyone's lives: their security, economic well-being, rights and freedoms, and the environment they share. Recently we have seen the transformation from a world of empires to today's world of sovereign states, which…
Neuroscience, 6th Edition is intended primarily for medical, premedical, and undergraduate students. The book's length and accessibility of its writing are a successful combination that has proven to work equally well for medical students and in und…
Typography, the art of designing printed words, was once the domain of an elite few artists but has become an area with which millions of people engage daily. The widespread usage of digital devices from laptops to tablets and smart phones which are…
This book gives teachers a thorough grounding in current ideas about the theory and practice of English language teaching. However much experience you have as a teacher, it can help you to develop professionally. It does this by encouraging you to t…
This is the first book to collate and synthesize the recent burgeoning primary research literature on dog behaviour, evolution, and cognition. The author presents a new ecological approach to the understanding of dog behaviour, demonstrating how dog…
Intelligent Virtue presents a distinctive new account of virtue and happiness as central ethical ideas. Annas argues that exercising a virtue involves practical reasoning of a kind which can illuminatingly be compared to the kind of reasoning we fin…
Today's police agencies are in a period of both crisis and reform as they try to improve their ability to deliver public safety to citizens in ways that are effective, legitimate, and sustainable. Evidence-based policing offers one such solution - a…
Corruption regularly makes front page headlines: public officials embezzling government monies, selling public offices, and trading bribes for favors to private companies generate public indignation and calls for reform. In Corruption: What Everyone…
Children of Lucifer explores the historical origins of Satanism, the "anti-religion" that adopts Satan, the Judeo-Christian representative of evil, as an object of veneration. Ruben van Luijk traces its development from a concept invented by the Chr…
This market-leading textbook continues its standard of excellence and innovation built on the solid pedagogical foundation that instructors expect from Adel S. Sedra and Kenneth C. Smith.New to this Edition:A revised study of the MOSFET and the BJT…
Introduction to International Development integrates the work of leading experts from disciplines as varied as geography, history, sociology, political science, economics, gender studies, and anthropology. Contributed chapters present foundational o…
Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, J…
Children's literature takes many forms - works adapted for children in antiquity, picture books and pop-ups - and now includes the latest online games and eBooks. This vast and amorphous subject is both intimately related to other areas of literary…
This introduction to ethics tackles the major moral questions surrounding birth, death, happiness, desire and freedom, showing us how we should think about the meaning of life, and how we should mistrust the soundbite-sized absolutes that often domi…
Fully updated and revised by James Penner and Emmanuel Melissaris, McCoubrey & White's Textbook on Jurisprudence clearly breaks down the complexities of this often daunting yet fascinating subject. Sophisticated ideas are explained concisely and wit…
The Ladies' Paradise (Au Bonheur des Dames) recounts the spectacular development of the modern department store in late nineteenth century Paris. The store is a symbol of capitalism, of the modern city, and of the bourgeois family; it is emblematic…