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  • Collecting in a Consumer Society

    Collecting in a Consumer Society
    av Russell W. Belk

    Häftad - 2001 - Engelska - ISBN: 9780415258487

    This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums…

  • Collecting in a Consumer Society

    Collecting in a Consumer Society
    av Russell W. Belk

    Inbunden - 1995 - Engelska - ISBN: 9780415105347

    This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums…

  • Research in Consumer Behavior

    Research in Consumer Behavior

    Inbunden - 2006 - Engelska - ISBN: 9780762313044

    Volume 10 of "Research in Consumer Behavior" presents a wide range of cutting edge consumer behavior research using both quantitative and qualitative research methods. The topics addressed include self-gifts, souvenirs, grocery coupon proneness, soc…

  • Research in Consumer Behavior

    Research in Consumer Behavior

    Inbunden - 2012 - Engelska - ISBN: 9781781900222

    This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitative paradigm of consumer stud…

  • Research in Consumer Behavior

    Research in Consumer Behavior

    Inbunden - 2011 - Engelska - ISBN: 9781780521169

    "Research in Consumer Behavior" presents cutting-edge consumer research, whether empirical or conceptual, qualitative or quantitative. The majority of papers in this volume have been selected from the best papers at the 2011 Consumer Culture Theory…

  • Research in Consumer Behavior

    Research in Consumer Behavior

    Inbunden - 2010 - Engelska - ISBN: 9780857244437

    This volume presents recent consumer research across both positivist and interpretivist methods, focusing on topics with considerable current interest. These topics include organic food consumption, luxury goods consumption by Chinese consumers, cou…

  • Research in Consumer Behavior

    Research in Consumer Behavior

    Inbunden - 1999 - Engelska - ISBN: 9780762303700

    Research in Consumer Behaviour presents the latest research, theory and methods in the field of consumer behavior. Consumption is broadly construed to include the processes surrounding the acquisition, use and disposition of consumer goods, services…

  • The Routledge Companion to Digital Consumption

    The Routledge Companion to Digital Consumption

    Häftad - 2018 - Engelska - ISBN: 9781138385689

    The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects and signals. They interact soc…

  • The Routledge Companion to Digital Consumption

    The Routledge Companion to Digital Consumption

    Inbunden - 2012 - Engelska - ISBN: 9780415679923

    The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects and signals. They interact soc…

  • Qualitative Consumer and Marketing Research

    Qualitative Consumer and Marketing Research
    av Russell W. Belk

    Häftad - 2012 - Engelska - ISBN: 9780857027672

    How is qualitative marketing and consumer research conducted today? - What is rigorous research in this field? - What are the new, cutting edge techniques? Written for students, scholars, and marketing research practitioners, this book takes readers…

  • Qualitative Consumer and Marketing Research

    Qualitative Consumer and Marketing Research
    av Russell W. Belk

    Inbunden - 2012 - Engelska - ISBN: 9780857027665

    How is qualitative marketing and consumer research conducted today? - What is rigorous research in this field? - What are the new, cutting edge techniques? Written for students, scholars, and marketing research practitioners, this book takes readers…

  • Consumption in Marketizing Economies

    Consumption in Marketizing Economies

    Inbunden - 1994 - Engelska - ISBN: 9781559387835

    This volume focuses very sharply on emerging economies, specifically on Croatia, Poland, Romania, India, China and Vietnam. Consumer-purchase behaviour is examined in terms of radical social change and complete transformation, and specific attitudes…

  • Consumer Culture Theory

    Consumer Culture Theory

    Inbunden - 2013 - Engelska - ISBN: 9781781908105

    The chapters in this volume have been selected from the best papers presented at the 8th Annual Consumer Culture Theory Conference held at the home of University of Arizona in Tucson, AZ in June 2013. The theme of the conference was Building Communi…

  • Research in Consumer Behavior

    Research in Consumer Behavior
    av Russell W. Belk

    Inbunden - 1997 - Engelska - ISBN: 9781559384940

  • Handbook of Qualitative Research Methods in Marketing

    Handbook of Qualitative Research Methods in Marketing

    Häftad - 2008 - Engelska - ISBN: 9781847209580

    The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing…