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This is the first full account of how an influential form of commercial organization - the multinational enterprise - drove globalization and contributed to the making of the mo…
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av Richard Lewis |
av Jasmin Mahadevan |
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A major new edition of the classic work that revolutionised the way business is conducted across cultures and around the globe. It provides leaders and managers with practical s…
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In Cross-Cultural Management, the author takes a critical, power-sensitive and culturally-aware perspective that moves beyond the paradigms debate, placing greater emphasis on t…
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