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Business to Business Marketing

av Nick Ellis

Hey, Whipple, Squeeze This

av Luke Sullivan
Business to Business Marketing

This exciting new title provides a comprehensive introduction to the main theoretical and managerial issues of B2B marketing. It raises readers' awareness of the significance of…

Hey, Whipple, Squeeze This

The classic guide to creating great advertising now covers all media: Digital, Social, and Traditional Hey Whipple, Squeeze This has helped generations of young creatives make t…


The Brand Gap The Adweek Copywriting Handbook Branding For Dummies Branding In Five and a Half Steps
The Brand Gap av Marty NeumeierThe Adweek Copywriting Handbook av Joseph SugarmanBranding For Dummies av Bill ChiaravalleBranding In Five and a Half Steps av Michael Johnson

Seducing the Subconscious Sustainable Development Law Ackoff's Best Brainfluence
Seducing the Subconscious av Robert HeathSustainable Development Law av Marie-Claire Cordonier SeggerAckoff's Best av Russell L. AckoffBrainfluence av Roger Dooley